Reportedly, West Ham United has initiated discussions to secure the services of 24-year-old forward Jota from Al-Ittihad.

Jota has been strongly linked with a move to West Ham during the January transfer window, with a potential loan move to the London Stadium being discussed for the Portuguese player.

Amidst the urgent need to reinforce the attacking department at the London Stadium, West Ham appears to be seriously considering Jota for the role, as suggested by talkSPORT. The Premier League outfit is said to be among three clubs vying to acquire the former Celtic star’s signature.

Following his £25 million move from Celtic to Al-Ittihad in July, the 24-year-old has faced significant challenges in Saudi Arabia, although his prior stint at Celtic underscores his undeniable talent.

It appears that West Ham is taking concrete steps toward bringing Jota into their squad. With talks reportedly underway, it seems that Moyes is on the verge of significantly strengthening his attacking options.

The potential addition of the former Celtic player to Moyes’s squad has the potential to elevate the team, potentially offering an improvement in the left wing position over Said Benrahma. Despite encountering difficulties in Saudi Arabia, Jota’s track record of 28 goals and 26 assists in 83 games for Celtic showcases his quality.

With decent pace, exceptional technical ability, and a keen eye for goal and precise passing, Jota’s versatility across the frontline could introduce a new dimension to West Ham’s attacking play.

Should West Ham secure Jota on loan with an option to buy in the summer, it can be seen as a move that bolsters the team’s prospects moving forward.